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No aspect of reviewing is more charged than the matchup of books and reviewers . . .

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Aug 8
Carl Rollyson Carl Rollyson (Aug 08 2016 2:54PM) : Why is the matchup so charged?
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Oct 19
Alex Pitre Alex Pitre (Oct 19 2016 11:21AM) : The matchup is so charged because no two reviewers will write the same review. Therefore the choice of who writes the review decides what review will be written and the nature of that review.
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Oct 20
Carl Rollyson Carl Rollyson (Oct 20 2016 7:55AM) : Who is chosen does not necessarily determine the nature of the review--that is an editor cannot tell in all instances how I will approach a book I'm reviewing.
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Nov 29
Dvora Zomberg Dvora Zomberg (Nov 29 2016 8:20PM) : Do editors even care? more

Pool mentions that editors select books for review based on the general audience of their respective publications. What she does not discuss is whether or not editors want to see variety of opinion in the book pages. Would an editor care if every book he chose received negative reviews, resulting in a miserable book review page?

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Nov 30
Carl Rollyson Carl Rollyson (Nov 30 2016 7:18AM) : Editors do sometime pull (don't publish) reviews because they seem so negative that readers will wonder why the book was reviewed at all.
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Oct 26
Braden Carter Braden Carter (Oct 26 2016 6:19PM) : I would say the charge goes with the anxiety that will live with the author as they await to see the review and the overall response from the viewers. The author put so much effort and to get a poor review from a widely respected publication... more

is devastating.

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Nov 29
Dvora Zomberg Dvora Zomberg (Nov 29 2016 8:10PM) : Objectivity more

I see what you’re saying, although reviewers don’t exist to stroke authors’ egos. Their job is to provide an honest opinion of a book, and I would also imagine that many of the “objectivity” rules of journalism would apply to book reviewing, too. For example, I probably wouldn’t trust a book review written by the child of the book’s author, because the familial connection would reduce the reviewer’s credibility and call into question the opinions in the review itself.

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Oct 27
Student Marco Tacuri Student Marco Tacuri (Oct 27 2016 2:03PM) : Because reviewing is not strict or it doesn't follow any rules. Evey reviewer and reader has his or her own opinion or bias. And it allows the reviewers to take revenge or lift the first-time author to the bestselling list. It all depends on who review it
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Oct 28
Imani McClure Imani McClure (Oct 28 2016 7:40AM) : The Charge more

The charge rests in the wait. The author waits to read the opinion of the reviewer. The reviewer will determine or curate the market for their book.

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Oct 29
Carl Rollyson Carl Rollyson (Oct 29 2016 7:05AM) : I don't know what your first sentence means
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Dec 12
Imani McClure Imani McClure (Dec 12 2016 5:32PM) : The first sentence of my comment can be eliminated.
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Nov 2
Andrew White Andrew White (Nov 02 2016 9:18PM) : The matchup is charged due in part to the outcome of the review. A writer may get rave reviews for one piece, and negative comments following the next one. Its about the thrill of the gamble.
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Nov 19
Alexander Rothenberg Alexander Rothenberg (Nov 19 2016 6:01PM) : Everyone's taste is different and it is nearly impossible to be completely objective. So reviewes may vary depending on the reviewer. That being said, an author's work/career could be on the line from said reviews.
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Nov 20
Carl Rollyson Carl Rollyson (Nov 20 2016 7:01AM) : Reviews rarely have as much power as you suggest. So many books are not reviewed, and that means just getting a review testifies to a book's important even if the review itself is negative.
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Dec 12
Alexander Rothenberg Alexander Rothenberg (Dec 12 2016 6:42PM) : True, yes that makes more sense.
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Nov 20
Nora McCarten Nora McCarten (Nov 20 2016 6:13PM) : interest level more

I think the matchup is so charged because aside from who the reviewer is, their impact will affect the success of the book. Although personal preference in terms of genre and author can affect a review, I think the amount of enthusiasm a reviewer has towards a book is the most crucial aspect. A reviewer who mostly reviews fashion biographies might not have much interest in a sports biography and might give it a lackluster review due to a lack of enthusiasm in the subject matter.

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Nov 21
Carl Rollyson Carl Rollyson (Nov 21 2016 6:54AM) : Good point. Some reviewers react to the subject of a book, not to the book itself.
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Nov 29
Dvora Zomberg Dvora Zomberg (Nov 29 2016 7:46PM) : Expertise more

This matchup is so critical for numerous reasons; among the most obvious of these is expertise of the reviewer. A reviewer should be at least moderately familiar with a book’s subject matter, especially if the book is intended for a niche audience. A book about the scientific mechanisms of sports vehicles may be the best written and most reliable title on the market, but someone (such as myself) who has no driver’s license and doesn’t know how to start an engine should not be the one to review it.

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Dec 12
Alexander Rothenberg Alexander Rothenberg (Dec 12 2016 7:13PM) : I agree, which makes the job of reviewing even more difficult. As there are only so many well-written reviewers and so many that are knowledgeable. Along with deadlines and other obstacles, it must be impossible to always find the perfect candidate for more

the review.

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Dec 13
Carl Rollyson Carl Rollyson (Dec 13 2016 7:22AM) : Well written reviewers? Reviewers are not written; reviews are.
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Dec 8
Dylan Diaz Dylan Diaz (Dec 08 2016 9:27PM) : Authors often feel the intent of the reviewer is to critique their work negatively.
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Dec 16
John Martakis John Martakis (Dec 16 2016 4:48AM) : It's extremely difficult to be completely unbiased. The Catcher in the Rye is a book with plenty of negative and positive reviews. Some reviewers say they loved it because they were able to relate to Holden, while others thought he was an annoying brat. more

Lived experiences and other biases will most likely affect the way the reviewer looks at a book, and no two authors will have identical biases.

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Dec 17
Carl Rollyson Carl Rollyson (Dec 17 2016 7:08AM) : I also think an honest reviewer can correct for bias and allow the reader to make an intelligent choice.
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Dec 16
Kenny Yu Kenny Yu (Dec 16 2016 1:48PM) : The concepts written between the book authors and reviewers can be different. They can argue against each other and shows both side of the spectrum on what actually goes on in the books.
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Dec 17
Carl Rollyson Carl Rollyson (Dec 17 2016 7:11AM) : Authors do not get the opportunity to argue with reviewers. An author can send a letter to the editor that might get printed, but those letters just look like the writer has injured feelings.
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In an ideal world, every reviewer assigned to a book would be appropriatedly knowledgeable to deal with it . . .

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Aug 8
Carl Rollyson Carl Rollyson (Aug 08 2016 2:54PM) : Explain the real world of book reviewing as Pool sees it.
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Oct 26
Braden Carter Braden Carter (Oct 26 2016 6:23PM) : Pool places a lot of responsibility on the editor. But also acknowlegdes that there is alot of uncertainty that goes with this. Ideally one would want a person who is in expert in a specific genre reviewing that genre. But in the real world... more

that is a very difficult task to accomplish. The idea of matching the book with the “right” or appropriate reviewer is the role of the editor. A failure to make a good match may give the public a different view on a book and will upset the author.

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Oct 27
Carl Rollyson Carl Rollyson (Oct 27 2016 7:19AM) : Editors are under a lot of time pressures and deadlines. So sticking with reviewers who turn in clean copy promptly may be irresistible but not necessarily the best reviewers.
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Oct 27
Student Marco Tacuri Student Marco Tacuri (Oct 27 2016 3:09PM) : Reply to Carl Rallyson more

In the real world every book should be assigned to a proper reviewer. A reviewer who is an expert on that particular genre or the place where books is written. But it doesn’t go like that in the real world, editors don’t usually find a “right” reviewer for each book. According to Pool Editor have a lot of responsibilities. They have to make decisions to assign the best suited reviewers for the kind of book they need.

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Oct 28
Imani McClure Imani McClure (Oct 28 2016 7:44AM) : Pool's view more

Pool asserts that it is the responsibility of the editor to curate reviews. The readers will appreciate a review more from a source that is knowledgeable on the given topic.

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Nov 19
Alexander Rothenberg Alexander Rothenberg (Nov 19 2016 5:51PM) : The way Pool sees book reviewing, is that not many are equipped to handle it. Meaning that being assigned a book to review may not mean you are versed in the subject matter. So the editors who assign the reviewes may just go with the best writers, who may more

The way Pool sees book reviewing, is that not many are equipped to handle it. Meaning that being assigned a book to review may not mean you are versed in the subject matter. So the editors who assign the reviewes may just go with the best writers, who may not be the most knowledgeable.

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Nov 20
Carl Rollyson Carl Rollyson (Nov 20 2016 7:00AM) : Yes. Given the pressure of deadlines and the desire to have good copy, the chosen reviewer may know little about the actual subject but is entertaining nevertheless.
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Nov 20
Nora McCarten Nora McCarten (Nov 20 2016 6:16PM) : structure vs. enthusiasm more

Agreed. As I wrote in my comment for Paragraph 1, the level of enthusiasm can greatly affect how a book review turns out. Sticking to book reviewers who are more experienced in structure and wording may lead to a better review in terms of how well it reads, but not necessarily in terms of knowledge of the subject.

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Nov 21
Carl Rollyson Carl Rollyson (Nov 21 2016 6:52AM) : Right. Entertaining and informing can be the same thing, but not always.
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Dec 8
Dylan Diaz Dylan Diaz (Dec 08 2016 9:30PM) : Pool is suggesting that not all editors are knowledgeable enough to give a credible review.
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Dec 9
Carl Rollyson Carl Rollyson (Dec 09 2016 7:15AM) : Do you mean assign?
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Dec 16
Kenny Yu Kenny Yu (Dec 16 2016 1:49PM) : Pool's utopia of reviewers suggest they all be well versed and knowledgeable about the topics in the book before they review about it.
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Dec 16
Ignacio Salas Ignacio Salas (Dec 16 2016 8:26PM) : expertise more

Ideally, reviewers should be experts on the topics they are reviewing. If a book is about life in Russia after the Soviet Union’s fall, for instance, the reviewer should be on expert on this topic. But this does not occur in the real world, and makes the work for editors even harder.

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Dec 17
Carl Rollyson Carl Rollyson (Dec 17 2016 7:12AM) : Expertise is usually valuable, but only if the expert knows how to write, and they don't necessarily do. And sometimes there is valuable in getting a reviewer who reflects what non specialists think of a book.
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Oct 19
Alex Pitre Alex Pitre (Oct 19 2016 11:43AM) : The Match more

The editorial process seems so impossible. Not only does the editor have to choose a book from a drowning amount of titles (that choice could fall through for various reasons), the editor must then pick a review from another sea and who knows how that’s going to work out. I imagine all editors take heartburn or migraine medication daily.

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Oct 20
Carl Rollyson Carl Rollyson (Oct 20 2016 7:57AM) : Not really. Because there is a corps of professional reviewers that editors use. Editor don't have the time or inclination to agonize over choice of reviewer.
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Dec 12
Alexander Rothenberg Alexander Rothenberg (Dec 12 2016 7:19PM) : I don't think that the editor agonizes too much over which books to review, rather the person who will review it. The best candidate may not always be the right candidate.
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Dec 13
Carl Rollyson Carl Rollyson (Dec 13 2016 7:23AM) : So what do you mean by best?
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Dec 16
John Martakis John Martakis (Dec 16 2016 7:03AM) : I assumed this as well. [Edited] more

I would have thought some reviews would require so much editing that most editors would rather just move on to the next one. Also, I figured editors would prefer to edit reviews based on things they’re at least somewhat familiar with. Seems like editors don’t have the time to be picky – must not be easy.

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Dec 17
Carl Rollyson Carl Rollyson (Dec 17 2016 7:10AM) : Editors, especially on newspapers, don't have time to edit. They pick first rate writers who don't need a lot of editing. Anyone who turns in copy that needs a lot of editing will be out of a job. So the editor's important task is to pick a good writer.
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